If you’re in the business of selling shirts, you know the value of having a fresh batch of designs on hand at all times. For some businesses, this means carrying around a large roll of blank fabric and an iron that’s heavy enough to press it down. But for those who want to make their own personalized t-shirts at events, there are better options. Heat pressing allows for quick and easy merch customization without sacrificing quality or flexibility.
HEAT PRESS AT EVENTS
The heat press is a great way to promote your brand and get people excited about your next event. A heat press can be used to imprint custom designs on shirts and other items, which you can sell at your event as well as give away to attendees. When people wear their shirts, they’ll be promoting your business for you!
Here are some of the many ways a heat press can help you:
Customized branding – Your logo will be seen everywhere! If you want to make sure that everyone knows who’s behind all of these amazing products, get a design that reflects your company’s personality and values.
Promotional items – If you’re planning an event where there will be lots of giveaways or raffles, adding personalized promotional items is one way to keep things exciting. You can create branded t-shirts with special designs for attendees; just make sure that whoever wins them doesn’t mind wearing them around town! (And maybe make sure they don’t have any white shirts at home first.)
Branded merchandise – A custom-made shirt is also very useful when selling merchandise at an event like this one because everyone loves having something personalized made especially for them—especially if it’s not too expensive either! In fact, we’ve found that customers who buy customized shirts typically spend more per person than those who just buy generic ones online.
If you’re looking for a way to brand an event, then on-site event heat press activation could be the answer. At its most basic level, a heat press is a machine that’s used to press ink onto clothing to create custom designs. But it’s so much more than that—it helps promote brands and creates excitement among attendees by giving them something special that they can wear at the event.
WHAT IS A HEAT PRESS?
A heat press machine is a machine that is used to print on garments. In the printing industry, it’s also called a heat transfer press. With this kind of printing machine, you can easily and quickly customize your own shirts or hats with no need to hire someone else to do it for you. This allows you more freedom when it comes to designing your own clothes and accessories since there are no longer any limits in terms of design choices and artwork ideas.
Heat presses work by applying pressure onto a garment that has been preheated with hot water or steam through contact between two platens (platens are plates). The heat from these platens causes the ink on the garment to transfer from one side of the clothing material into another side where designs have already been imprinted via silk screening processes.
WHAT DOES IT TAKE TO CUSTOMIZE CLOTHING AT EVENTS?
In order to customize clothing at events, you need a heat press machine. The equipment can be rented or purchased. A few places offer rental options but they are generally quite expensive and may not be the best choice in the long run. You may also end up having to purchase a new one if you plan on using it frequently. If you have no idea how to use this equipment, it’s recommended that you take some time learning about it before making your purchase decision, so that there are no surprises later down the road when it comes time for use!
As a Merch Agency, we offer our equipment and our employees to run the event and the application of the heat press for you or your brand. Our staff is fully trained to work the heat press machines and provide the best customer service to your guests.
WHAT KIND OF CLOTHING CAN YOU HEAT PRESS?
While some brands still limit their heat pressing options to shirts, Heat Press USA is proud to offer all types of apparel. Our services include:
Hats, including trucker hats and visors
As well as accessories like:
Bags (backpacks, handbags, lunch bags)
Tote Bags (sports gear totes and stadium bags)
And even home goods like Sweatshirts & Sweatpants; Sweat Shorts; Sweat Pants; Sweat Shirts; Sweat Jackets.
WHEN SHOULD YOU DO ON-SITE EVENT HEAT PRESSING ACTIVATIONS?
There are four main ways to use on-site event heat pressing activation. They include:
During the event. This is when you have a booth and are promoting your brand, product or service (just like any other trade show). The difference here is that you are also using this opportunity to involve people in a contest or giveaway. You can do this by having them enter their information into your website right at the booth as they pick up their prize, or if they’re not interested in entering then simply ask them to provide their contact information so that you can follow up with them later (i.e., after the event).
After the event is done; before it starts if possible. If there’s time before an upcoming conference or fair, consider sending out personalized invitations where attendees can register early and receive discounts on tickets—if they opt-in of course! You could also send out postcards with discount codes printed on them (again requiring attendees to opt-in) so that when it comes time for registration all you need do is swipe each code through an online form and boom: instant sales!
You can use on-site heat pressing to customize branded merch or any promotional products you’ve brought to the event.
Learn more Event Marketing Using Merch Customization
IF YOU WANT TO BRAND AN EVENT AND CREATE A FEEL OF EXCITEMENT AND EXCLUSIVITY, THEN ON-SITE EVENT HEAT PRESSING ACTIVATIONS COULD BE THE ANSWER.
If you want to brand an event and create a feeling of excitement and exclusivity, then on-site event heat pressing activations could be the answer.
Heat presses are machines that can imprint your logo on a variety of items. Heat presses are used to customize clothing and other items. They’re also used to promote brand awareness, loyalty, recognition, and more!
When it comes down to it though, the main thing people think about when they hear “heat press” is how it helps them personalize their own clothing with custom designs. It gives them something unique that makes them stand out from everyone else. But why stop there? If you want to do more than just make sure each person who attends your next event gets their own “designer” shirt or jacket – why not go further? When combined with other forms of marketing (such as social media marketing), heat printing can help draw in even more attention than before!