Apple TV

Los Angeles, CA

Apr 23, 2026

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Immersing fans in the legacy of Apple TV with on-demand sweatshirts and tote bags.

Family Industries 16-person team operating heat presses to produce custom tote bags and sweatshirts at Apple TV's experiential pop-up

The Lowdown

300/hrThroughput

17,810Custom pieces

Heat pressCustomization

16Person crew

The Run17,810 custom sweatshirts and tote bags, made live at Apple TV‘s award season pop-up at Century City Mall. Two back-to-back weekends, 9 days on the floor.

The Pace300 pieces an hour, sustained, with a 16-person crew on the presses. Guests designed at 12 iPad stations running our own in-house app, browsing 43 exclusive graphics across every Apple TV title.

The LoopFrom The Morning Show to Slow Horses, every guest picked up to three titles and walked out wearing them, made in front of them. No pickup counter, no shipping, no waiting.

The BriefApple TV wanted award season fans to leave with the shows, not a flyer about them. We built the station that did it, 17,810 times across 9 days without a miss.

That is the play. Our own design app wired to a live press line at 300 an hour, at Apple scale, with a crew that finished every piece on the floor.

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