Neon lights and never ending lines in Vegas for striking graphic tees.
The Lowdown
What a phenomenal week it was at Black Hat Vegas 2025! In the heart of Mandalay Bay, our squad teamed up with the cybersecurity powerhouse Crowdstrike to deliver an activation that had attendees lining up nonstop. The conference floor was already buzzing with groundbreaking research and innovation, but our booth took the excitement into overdrive with live-customized graphic tees that became the must-have swag of the week.
Attendees of the conference had the chance to choose from three bold designs—each one spotlighting Crowdstrike’s iconic characters, from the legendary Chollima to the notorious Scattered Spider. Once attendees locked in their favorite design, our crew fired up the vinyl transfers and heat press, transforming plain tees into instant, wearable works of art. The process was fast, the graphics were eye-popping, and the crowd’s reaction was electric.
From first-time attendees to longtime Black Hat veterans, everyone walked away grinning, rocking their new Crowdstrike gear with pride. The booth became a hub of energy, conversation, and creativity, proving once again that live customization brings brands to life in unforgettable ways.
Together with Crowdstrike, we turned swag into an experience—and gave thousands of cybersecurity pros a one-of-a-kind keepsake from an unforgettable week in Vegas.