Celebrating an incredible individual achievement with laser engraved marathon medals.
The Lowdown
At the 47th annual Chicago Marathon, a record-breaking 52,000 runners took to the streets of the Windy City, creating an electric atmosphere that filled the air with excitement and triumph. After crossing the finish line, participants made their way to Grant Park, where Nike set up an unforgettable experience for each finisher.
Our live customization team partnered with Nike to offer an exclusive service: engraving each runner’s hard-earned medal with their name and finishing time. Using the state-of-the-art X-Tool F1 laser engraver, we personalized thousands of medals, transforming them into one-of-a-kind mementos. Runners, still glowing with post-race adrenaline, lined up in droves, eager to commemorate their incredible achievement.
The energy at the booth was palpable as participants waited patiently to have their medals uniquely engraved, with the line stretching over a mile long. Despite the sheer volume, our team worked swiftly and efficiently, ensuring that every runner left with a on-site laser engraved medal they could cherish forever. It was an inspiring day of triumph, community, and innovation, and we were proud to collaborate with Nike to deliver this special experience.