Taking style on an adventure with custom bandanas.
The Lowdown
At Culture Con 2024 in Brooklyn, the vibrant gathering of Black creatives and entrepreneurs, Ciroc brought some serious style to the mix with a one-of-a-kind customization experience. Our live customization team partnered with Ciroc to give attendees a chance to elevate their look with personalized bandanas that screamed individuality.
Attendees lined up to choose from a unique selection of custom-made patches, each designed to represent the creativity and culture that filled the event. Once they picked their patches, our live team jumped into action, on-site heat pressing each patch onto the bandanas right on the spot. Within seconds, attendees had a fresh, personalized accessory that added an extra touch to their Culture Con vibe.
The energy around the Ciroc booth was buzzing all day long, with creatives from all industries stopping by to add their unique twist to the bandanas. From fashion statements to mementos of the incredible connections made that day, the custom bandanas became a staple of the event. Our team was thrilled to be part of such an inspiring event, helping creatives express their personal flair through Ciroc’s dynamic activation.