Customization across the border at the F1 Mexico City Grand Prix!
The Lowdown
¡Viva la velocidad! The F1 Mexico City Grand Prix roared into Autódromo Hermanos Rodríguez with pure adrenaline, heart-pounding speed, and a crowd ready to celebrate every twist and turn. As engines thundered and the city came alive, American Express brought fans a whole new reason to cheer—an unforgettable stop inside their Fan Experience activation, powered by our live customization team.
Inside this sleek, high-energy space, the line never stopped moving. Fans poured in to get their hands on a custom F1 Mexico City Grand Prix bandana, each one made to order with a personal touch. With four exclusive patch designs to choose from, guests worked one-on-one with our team to craft something totally their own—mixing, matching, and styling their piece of race-day magic.
By the end of the weekend, the Amex Fan Experience was the talk of the track. Thousands of race fans walked away repping their one-of-a-kind creations—souvenirs stitched with speed, style, and serious Mexico City pride.