Screen printed bandanas made for every moment on the field and off.
The Lowdown
Family Industries screen printed client-provided NFL FLAG branded bandanas with a set of custom, tournament-specific designs for guests at the fan experience zone.
A 3-person live team ran a double press setup for four straight days, screen printing multiple design options directly onto guest bandanas and keeping pace with steady foot traffic across the campus.
Young athletes, families, and flag football fans picked a design and watched their bandana get printed on the spot. Every guest walked away with a custom piece of the Championships. The activation hit a total guest count of 3,200 over the four-day event.
NFL and BeCore wanted a fan touchpoint that fit a four-day championship drawing more than 350 teams from all 32 NFL clubs plus international squads. On-site screen printing gave fans a tournament-specific keepsake and it landed with thousands of guests across the weekend.
Make Merch The Experience.