Downtown LA lit up with pure pop-star magic as Sabrina Carpenter fans poured into her Second Hand Pop-Up Shop—a playful, immersive playground brought to life by Inkling Marketing Agency and Cash App. With six sold-out LA shows on the horizon, the excitement was already sky-high, and this pop-up cranked it even higher. Fans wandered through vibrant photo setups, posed with iconic props pulled straight from Sabrina’s music videos, and scooped up exclusive tour merch you couldn’t get anywhere else. But the real treasure? What happened at our corner of the shop.
Cash App customers were treated to something extra special: the chance to turn their freshly purchased merch into one-of-a-kind keepsakes, crafted right in front of them. Our live customization team set up a mini embroidery studio that felt like its own creative universe. Visitors could choose from a curated lineup of pre-selected stitch designs—think lips, dog paws, Sabrina’s initial, and more—each one popping off the fabric in bold, electric red thread. And for the superfans? Pop-up–only patches added a whole new layer of flair, letting them mix, match, and upgrade their pieces into something unmistakably theirs.
The energy was non-stop. Every time a machine lifted its needle to reveal a finished design, the reactions were priceless—gasps, cheers, and lots of “I need to get another one.” Piece by piece, fans walked away with merch that didn’t just celebrate the residency… it carried a little spark of their own personality. And we were thrilled to help bring that magic to life, one custom stitch at a time.