Heat Press
Shirts
Apparel
100

Serata Italiana

Monterey, CA
Aug 17, 2024
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Serata Italiana Event

Kicking off Monterey Car Week with sleek and stylish Lamborghini tees.

Happy guests showcasing their exclusive Lamborghini custom t-shirts as a keepsake from the Serata Italiana event
Heat press in action, applying a sleek Lamborghini design onto a t-shirt at the Serata Italiana event.
Custom Car Brand Merchandise
Lamborghini Custom T-Shirts

The Lowdown

Monterey Car Week kicked off in style with a breathtaking event at The Club at Pasadera, where Lamborghini Club America and Serata Italiana came together to celebrate the luxury and legacy of Lamborghini. The stunning display of Lamborghini cars drew in crowds from around the globe, all eager to witness the artistry and history of one of the world’s most iconic car brands.

Our live customization team was thrilled to be part of the evening’s festivities, offering guests an exclusive opportunity to take home a beautifully designed Lamborghini t-shirt. With live heat presses set up on-site and custom-designed heat transfers inspired by the elegance and power of Lamborghini, the experience was as sleek and polished as the cars themselves. Attendees stepped up to our station, picked their design, and watched as our team brought their one-of-a-kind shirts to life in no time.

The energy was incredible as guests marveled at the quality and speed of the customization process, taking home their unique shirts as a keepsake of this extraordinary event. Our partnership with Lamborghini Club America and Serata Italiana helped elevate the kick-off party, making it a standout experience at Monterey Car Week.