Scroll Down • Scroll Down •
Cooling guests down off the fairway w/ custom laser-engraved Stanley drinkware.
The Lowdown
Sun on the fairway, pressure on every swing, and a crowd that knows greatness when it sees it—TPC Sawgrass delivered again for the 45th Players Championship. Fans poured in from all over the world to watch the game’s best take on one of golf’s most iconic stages. But just off the course, inside the Fan Shop, another kind of precision was stealing attention.
Stanley set up shop—and it didn’t take long for word to spread.
Tucked into the retail space, our live customization station turned premium drinkware into something far more personal. Guests stepped up, Stanley in hand, and started dialing in their design—choosing from a lineup of TPC Sawgrass-inspired graphics, then adding their own name or initials to make it official.
From there, it was all about execution.
Our team fired up the laser engravers and got to work, etching each design directly into the surface with crisp, permanent detail. No stickers. No shortcuts. Just clean, precision engraving that felt as sharp as the competition happening outside. People leaned in to watch the process—seeing their design come to life line by line, knowing this wasn’t something you could grab off a shelf.
And when it was done? That Stanley hit different.
What started as a piece of drinkware became a personal marker of the weekend—something tied to the course, the crowd, and the moment. By the end of the tournament, the Fan Shop wasn’t just moving product—it was sending people out with custom pieces that carried the story of Sawgrass with them.
Because at an event built on precision and performance, it only makes sense the merch should match.
